Xbox One | 360 | XBLA  PS4 | PS3 | PSN  Wii U | VC    3DS  PS Vita  iOS    PC    Retro    


† » news
† » reviews
† » previews
† » cheat codes
† » release dates
  » screenshots
  » videos

† » specials
† » interviews

† » facebook
† » twitter
† » contests

† » games list
† » franchises
† » companies
† » genres
† » staff
 

Which company had the best E3 showing?

Microsoft
Nintendo
Sony
EA
Ubisoft


News
 Written by Ashley Coomer  on October 08, 2007

News: SCEA announces plans for product placement in Home.



SCEA has announced plans for its online advertising campaign having recently hired Darlene Kinder (former VP of publishing at Adscape Media) as the Director of Network Advertising.

The in-game advertising sector will be in charge of advertising for all PlayStation platforms, though it has been focused on the upcoming PlayStation Home. The company has said ?SCEA will depict brands in various forms within the game, where users would expect to see them in real life on billboards and posters, on shopping bags and soda cans and on images of TV screens.?

Could this be the dawn of a very dark in-game advertising age? It certainly looks like it ? let's just hope it's a subtlety and not something that screams out at you when you're hanging out with some friends and showing the girls your Home. After all, it's not like Sony is Mr. Popular with consumers right now.



User Comments

Assassinís Creed Unity Character Reveal Trailer Released by Ubisoft


Call of Duty: Advanced Warfare Campaign Story Trailer Released


EA Reveals Netflix-type Subscription Program for Xbox One with EA Access


PS4 Firmware Update 1.75 is Now Live and Available to Install


The Last of Us: Remastered Is Now Available for Download on PSN


Games With Gold August 2014 Lineup Revealed for Xbox One and Xbox 360


Assassinís Creed Unity Rob Zombie Animated Short Released


Halo 2 Anniversary Cinematic Trailer Released


Sony Reveals New Games Hitting PlayStation Platforms This Week


Tekken 7 Extended Teaser Trailer Released by Bandai Namco






Home    •    About Us    •    Contact Us    •    Advertise    •    Jobs    •    Privacy Policy    •    Site Map
Copyright ©1999-2012 Matt Swider. All rights reserved. Site Programming copyright © 2004 Bill Nelepovitz - NeositeCMS