Nintendo Switch Super Bowl Commercial Revealed by Nintendo

Written by Brandon Hofer on February 01, 2017

News: During the fourth quarter of the big game this Sunday you will be able to see a commercial from Nintendo promoting their new console.

Nintendo has revealed that for the first time in their history they are going to have a Super Bowl commercial this Sunday. The Super Bowl commercial will obviously highlight the Nintendo Switch which is getting ready to hit store shelves on March 3. The 30 second television spot shows off the Switch in handheld mode as well as docked while the gentlemen is playing The Legend of Zelda: Breath of the Wild.

The star of the ad, which is scheduled to run during the game’s fourth quarter on Feb. 5, is Nintendo Switch, which combines the power of a home console with the mobility of a hand-held video game system. People can play on their TVs at home, then grab Nintendo Switch and continue playing seamlessly wherever they go.
The ad also shows off The Legend of Zelda: Breath of the Wild, which breaks conventions to become the next defining moment in the classic franchise. It offers the most immersive world that Nintendo has ever created and sends players on an adventure they will never forget.

“The most anticipated video game system and video game of the year will be seen on the biggest stage of the year,” said Nicolas Chavez, Nintendo of America’s Vice President of Marketing. “Nintendo Switch will change how, when and where people play games. It’s only fitting that we’re changing how, when and where we advertise those games.”

The soundtrack to Nintendo’s ad, “Believer” by Imagine Dragons, is available now on iTunes, Apple Music, Google Play, Amazon mp3 and Spotify, and is part of an upcoming new album from the band. This is not the first collaboration between Nintendo and Imagine Dragons, whose members are longtime fans of the video game company and The Legend of Zelda franchise. At The Game Awards in 2014, the band closed the show by performing a medley of music from The Legend of Zelda: Majora’s Mask with veteran Nintendo composer Koji Kondo.

The extended cut of the ad demonstrates the versatility of Nintendo Switch by showcasing the system in a variety of locations where home video games are not traditionally played, from a classroom to a kitchen to a laundromat. It also shows a number of upcoming single- and multiplayer games for the system, and how Nintendo Switch introduces fun new ways to play.

Check out both the ad that is going to be featured in the Super Bowl as well as the extended cut and tell us what you think. Are you going to be picking up a Nintendo Switch on March 3?